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Shishir Samir Mehrotra

from Los Altos, CA
Age ~45

Shishir Mehrotra Phones & Addresses

  • 715 Vista Grande Ave, Los Altos, CA 94024
  • Palo Alto, CA
  • 9401 1St St, Bellevue, WA 98004 (425) 455-8287
  • 922 Liberty Ct, Cupertino, CA 95014 (408) 861-0939
  • 2515 4Th St, Seattle, WA 98121 (206) 956-9539
  • Foster City, CA
  • Santa Clara, CA
  • Kiona, WA
  • Cambridge, MA

Business Records

Name / Title
Company / Classification
Phones & Addresses
Shishir Samir Mehrotra
President
Krypton Project, Inc
395 Page Ml Rd, Palo Alto, CA 94306
919 Wilmington Way, Redwood City, CA 94062

Publications

Us Patents

Typed Relationships Between Items

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US Patent:
7761473, Jul 20, 2010
Filed:
May 18, 2007
Appl. No.:
11/750674
Inventors:
Shishir Samir Mehrotra - Seattle WA, US
Richard Louis Negrin - Mercer Island WA, US
Greg S Friedman - Redmond WA, US
David John Nettleton - Seattle WA, US
Nigel R Ellis - Redmond WA, US
Joshua M Michaels - San Francisco CA, US
Assignee:
Microsoft Corporation - Redmond WA
International Classification:
G06F 17/30
US Classification:
707796, 707829
Abstract:
Aspects of the subject matter described herein relate to creating, maintaining, and using relationships between items. In aspects, items such as files, folders, and other objects may be stored in a data store. A user may desire to form a relationship between two items that provides additional semantic information regarding the relationship. To do so, an instance of an item reference is created and populated with data that associates the item reference with a source item and optionally a target item. The item reference is part of a type hierarchy and inherits properties from ancestor types. These types are included in a payload of the item reference and may be exposed to programs that seek to obtain information about the relationship indicated by the item reference. An item reference may be added without changing other data about the referenced items.

Creation And Composition Of Sets Of Items

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US Patent:
20060195467, Aug 31, 2006
Filed:
Jul 27, 2005
Appl. No.:
11/191125
Inventors:
Douglas Pearce - Seattle WA, US
Shishir Mehrotra - Seattle WA, US
Anh Truong - Redmond WA, US
Praveen Seshadri - Bellevue WA, US
Steven Demar - Redmond WA, US
Shane Williams - Seattle WA, US
Alexander DeNeui - Seattle WA, US
Assignee:
Microsoft Corporation - Redmond WA
International Classification:
G06F 7/00
US Classification:
707102000
Abstract:
A data organization system comprises an interface component that receives input that relates to properties associated with a first item type. A set generator component filters a collection of items of the first item type as a function of select properties associated with the input and creates and stores a first filtered set of items of the first item type. The first filtered set of items can, for example, be stored as one of a dynamic set and a static set.

System And Method For Displaying Related Entity Information

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US Patent:
20080168352, Jul 10, 2008
Filed:
Jan 5, 2007
Appl. No.:
11/620396
Inventors:
Shishir Mehrotra - Seattle WA, US
Roger A. Lueder - Redmond WA, US
Steve De Mar - Redmond WA, US
Alex DeNeui - Seattle WA, US
Assignee:
MICROSOFT CORPORATION - Redmond WA
International Classification:
G06F 3/00
US Classification:
715713
Abstract:
When displaying various types of information, an application may identify whether any related entities exist. For example, when displaying an e-mail message, the sender information may relate to a contact entity. As such, information associated with the contact entity may be displayed along with the message. The related entity data (e.g., contact entity data) may be displayed in a subregion of the display area corresponding to the parent entity data (e.g., an e-mail message information) and/or differentiated in various manners. An application interface may further be configurable to control an amount of related entity data that is displayed. A property picker system may also be used to allow a user to specify the properties that he or she wants to make available for display in the interface.

User Experience For Creating Semantic Relationships

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US Patent:
20080172628, Jul 17, 2008
Filed:
Jan 15, 2007
Appl. No.:
11/623124
Inventors:
Shishir Mehrotra - Bellevue WA, US
Shane Williams - Redmond WA, US
Greg Friedman - Redmond WA, US
Quentin Clark - Bellevue WA, US
Steve De Mar - Seattle WA, US
Josh Michaels - Seattle WA, US
Assignee:
MICROSOFT CORPORATION - Redmond WA
International Classification:
G06F 3/048
G06F 7/00
US Classification:
715771, 707103 Y, 707E17055, 707E17142
Abstract:
A computer user interface may be used to create and maintain semantic relationships between data objects on a computer system. Multiple sets of data objects identified by user selections, queries, searches, or other criteria may be presented in display panes on the user interface. Users may then select data objects via the user interface in order to view or create new relationships between the data objects. Based on the selection of the data objects and a determination of the associated data object types, a set of semantic relationships applicable to the selected data object or objects may be retrieved and displayed in the user interface. A user may subsequently select and create an appropriate semantic relationship between data objects, thereby not only establishing an association between the objects, but providing a specific and useful meaning to the association.

Targeting Videos For Advertisements By Audience Or Content

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US Patent:
20110078718, Mar 31, 2011
Filed:
Sep 29, 2009
Appl. No.:
12/569342
Inventors:
Nicholas Jakobi - Zurich, CH
Thomas Rikert - San Francisco CA, US
Shishir Mehrotra - Palo Alto CA, US
Aaron Lee - San Francisco CA, US
Emmett Cunningham - Brisbane CA, US
Ikkjin Ahn - Deagu, KR
Beth Ellyn McClendon - Portola Valley CA, US
Thierry Le Boulengé - Zurich, CH
Andras Nemeth - Zurich, CH
Tamas Foldenyi - Zurich, CH
Steven Dropsho - Zurich, CH
Reto Strobl - Walenstadt, CH
Michael Hatscher - Zurich, CH
Assignee:
Google Inc. - Mountain View CA
International Classification:
H04N 7/025
H04H 60/32
H04N 7/10
US Classification:
725 14, 725 34, 725 35
Abstract:
A video hosting service stores and provides video content to a client via a network. Advertisers search for videos to target by entering search criteria into a user interface. Advertisers can search based on characteristics of the audience (viewers) of the videos, such as age range, gender, and interests of the viewers, and/or based on metadata associated with the videos. A set of videos that meet the search criteria is then retrieved. Advertisers can select individual ones of these videos or groups of these videos. The selected videos or groups of videos can be added to a media plan. The items from the media plan can be imported into an advertising campaign management system, wherein the advertiser's ads are associated with the selected videos. Subsequently, viewers who view the selected videos also view the advertiser's ads in connection with the videos.

Per-View Charging For Video Advertisements

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US Patent:
20130080263, Mar 28, 2013
Filed:
Sep 23, 2011
Appl. No.:
13/241653
Inventors:
Jonathan Goldman - San Francisco CA, US
Ozgur Sahin - San Francisco CA, US
Jamieson R. Kerns - Santa Monica CA, US
Jie Ren - Santa Monica CA, US
Jyotirmaya M. Akkad - San Francisco CA, US
Lane P. Shackleton - San Francisco CA, US
Philippe Farhi - San Francisco CA, US
Shishir S. Mehrotra - Los Altos CA, US
International Classification:
G06Q 30/02
US Classification:
705 1469
Abstract:
Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, including a method for charging advertisers for advertisements. The method comprises providing a video advertisement to a user in a content page where the video advertisement includes a control for selecting an associated video for playback. The method further comprises receiving, from the user, a selection of the control. The method further comprises determining when the user is presented with the video. The method further comprises charging an advertiser associated with the video advertisement based on the determining as opposed to a time when the selection occurs.

Transitional Image For A Portion Of A Display Screen

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US Patent:
D557275, Dec 11, 2007
Filed:
Jan 10, 2007
Appl. No.:
29/275967
Inventors:
Steve De Mar - Seattle WA, US
Shishir Mehrotra - Seattle WA, US
Shane Williams - Redmond WA, US
Assignee:
Microsoft Corporation - Redmond WA
International Classification:
1404
US Classification:
D14487

Graphic User Interface For A Portion Of A Display Screen

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US Patent:
D557276, Dec 11, 2007
Filed:
Jan 10, 2007
Appl. No.:
29/275968
Inventors:
Steve Mar - Seattle WA, US
Shishir Mehrotra - Seattle WA, US
Shane Williams - Redmond WA, US
Assignee:
Microsoft Corporation - Redmond WA
International Classification:
1404
US Classification:
D14487
Shishir Samir Mehrotra from Los Altos, CA, age ~45 Get Report