Resumes
Resumes
Vice President Of Marketing - Soft Drink Category
View pageLocation:
Dallas, TX
Industry:
Consumer Goods
Work:
Keurig Dr Pepper Inc.
Vice President of Marketing - Soft Drink Category
Keurig Dr Pepper Inc.
Vice President of Brand, Content, and Digital Marketing - Dr Pepper, Schweppes and Crush
Dr Pepper Snapple Group Feb 1, 2015 - Sep 2016
Senior Director of Brand Marketing, Digital and Content - Dr Pepper
Dr Pepper Snapple Group Nov 2013 - Feb 2015
Director of Marketing - Snapple
Dr Pepper Snapple Group May 2012 - Sep 2013
Director of Marketing - Core Flavored Soft Drinks
Vice President of Marketing - Soft Drink Category
Keurig Dr Pepper Inc.
Vice President of Brand, Content, and Digital Marketing - Dr Pepper, Schweppes and Crush
Dr Pepper Snapple Group Feb 1, 2015 - Sep 2016
Senior Director of Brand Marketing, Digital and Content - Dr Pepper
Dr Pepper Snapple Group Nov 2013 - Feb 2015
Director of Marketing - Snapple
Dr Pepper Snapple Group May 2012 - Sep 2013
Director of Marketing - Core Flavored Soft Drinks
Education:
Northwestern University 2005
Master of Business Administration, Masters, Marketing Northwestern University - Kellogg School of Management 2003 - 2005
Master of Business Administration, Masters, Marketing Michigan State University 1994 - 1998
Bachelors, Bachelor of Science, Accounting Downers Grove South High School 1994
Michigan State University
Master of Business Administration, Masters, Marketing Northwestern University - Kellogg School of Management 2003 - 2005
Master of Business Administration, Masters, Marketing Michigan State University 1994 - 1998
Bachelors, Bachelor of Science, Accounting Downers Grove South High School 1994
Michigan State University
Skills:
Brand Development Strategy
Strategic Brand Positioning
Brand Positioning Strategies
Marketing Strategy
Digital Marketing
Strategy Development
Advertising
Online Advertising
Brand Architecture
P&L Responsibility
Brand Design
Brand Management
Consumer Insights
Consumer Marketing
Cross Functional Team Leadership
Insight Generation
Integrated Marketing
Market Analysis
P&L Management
Product Innovation
Product Marketing
Marketing Analytics
Branding and Identity
Strategic Repositioning
Leadership Development
People Development
Influence at All Levels
Executive Level Interaction
Partnership Marketing
Consumer Packaged Goods Marketing
Retail Marketing
Shopper Marketing
Product Management
Leadership
Customer Insight
Strategy
Marketing
Strategic Brand Positioning
Brand Positioning Strategies
Marketing Strategy
Digital Marketing
Strategy Development
Advertising
Online Advertising
Brand Architecture
P&L Responsibility
Brand Design
Brand Management
Consumer Insights
Consumer Marketing
Cross Functional Team Leadership
Insight Generation
Integrated Marketing
Market Analysis
P&L Management
Product Innovation
Product Marketing
Marketing Analytics
Branding and Identity
Strategic Repositioning
Leadership Development
People Development
Influence at All Levels
Executive Level Interaction
Partnership Marketing
Consumer Packaged Goods Marketing
Retail Marketing
Shopper Marketing
Product Management
Leadership
Customer Insight
Strategy
Marketing